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The Flat Screen TV Has Come of Age.

The casual term “Flat Screen TV" actually embodies 2 display technologies – Plasma Gas display and LCD display. Both technologies make the existence of the Flat Screen TV possible, even if they work in vastly different ways.

The first Flat Screen technology is also the oldest – LCD or Liquid Crystal Display.  These tiny cells that produce the image on your Flat Screen actually work counter-intuitively.  The more electricity that’s passed through a LCD module, the DARKER the LCD pixel. 

In opposition, the Plasma Flat Screen television works like you might expect.  Electricity is used to excite plasma gases which “excite” red, green, and blue phosphors, creating the display image. 

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Each one of these Flat TV technologies has distinct advantages and disadvantages. Let’s take a look at some.

Size:  The material that’s used to manufacture LCD Flat Screen displays is more challenging to produce in large sizes.  The result is higher costs per unit of display.  On the other hand, the plasma packs can be made to accommodate just about any reasonable size simply by increasing the number of plasma elements in the set.  The result is a larger potential screen area at a reduced cost.

Image Quality:  You need to consider a few things before you decide to purchase a LCD or Plasma television.   First, Plasma TV technology has the ability to produce greater color saturation than an LCD.  Remember, and LCD works in reverse – the lower the voltage, the brighter the pixel.  So, there is a theoretical limit of lumens that an LCD TV can display, and this limit is based on the mechanical manufacturing spec of the LCD substrate material used to produce the screen. In order to display dark areas of an image, the LCD’s light output is electromechanically bent away from the viewer. 

This has a side effect of lowering the overall contrast of an LCD Flat Screen. Because  LCD’s also react more slowly to changes in voltage the pixels often lag, or have a tendency smear (ever so slightly) fast moving images.  You can compare plasma and LCD screens side-by-side here.

Now, I know it seems like an LCD TV is not the best choice, but consider some of the advantages it has over a Plasma TV.

LCD’s are not subject to Phosphor Burn-In or Burn-Out.  Because an LCD is naturally in the state of Light Emission, they have almost 2 times the expected life span of similar sized Plasma TVs.  This makes them ideal for use with the static, High Resolution images that a computer displays.  An LCD Flat Screen is also not affected by altitude.  Consider that a Plasma's main display element is a gas.  At higher altitudes, this gas will become less dense, requiring more voltage to excite the gas to light emission.  The result is a hotter running device with a shorter life span.  Because a LCD is really a liquid, it’s not susceptible to routine changes in altitude.

So which Flat Screen TV technology is right for you? 

Here’s some tips:

1) What will be the primary use of your Flat Screen TV?  Will be it be an all around media display device, interfacing not only with your DVD and Cable Box, but your Computer as well? 

2) What are your viewing habits?  Is it mostly broadcast television, or do you plan on incorporating your Flat Screen into your Home Theater?

3) Do you have any environmental conditions that may cause issues with your Flat Screen?  Do you live in Denver, Mexico City or some other High Altitude place?  Do you have any power requirements?

Once you’ve answered these questions, only one other critical element remains. Finding the right Flat Screen dealer that not only offers the right price, but fantastic customer service as well.  Below is list of online Flat Screen TV dealers. These online merchants have proven to be reliable, honest, excel at customer service and have some of the lowest prices online.  They have received our highest recommendation.